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Big data: Unlocking the value of data in air transport

The right data, harnessed in the right way, can deliver…

19 June 2018 | By

The right data, harnessed in the right way, can deliver actionable insights that are truly transformative for decision-making, efficiency and smooth passenger-focused delivery of services. Jim Peters, Chief Technology Officer at SITA, reveals how big data is beginning to deliver real value in the air transport industry.