JFKIAT launches digital Duty Free marketplace for JFK Airport Terminal 4
The launch of the digital marketplace is part of JFKIAT's efforts to enable a contactless customer experience and to prepare T4 for the next normal of air travel.
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Money can also be made through many other aspects within an airport’s operation, for example, car parking fees, retail concessions, real estate and advertising.
Regarding non-aeronautical revenues, a large part of course lies with the duty-free shops and restaurants available in a terminal. It is recognised within the industry that a happy passenger is more likely to be a spending passenger, and so it can be argued that an airport’s revenue strongly relies on securing a high-quality passenger experience.
The launch of the digital marketplace is part of JFKIAT's efforts to enable a contactless customer experience and to prepare T4 for the next normal of air travel.
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22 June 2021 | By TAV Technologies
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